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15.09.2009 00:00

PVSEC 2009: Q-Cells to present new products andinnovations under new umbrella brand strategy

  • Unveiling of the new model of the world’s most powerful thin-film module,the SL1, and the new monocrystalline solar cell, Q6LMX3
  • Introduction of the new brands “Q-Cells Modules” and “Q-Cells Systems

Bitterfeld-Wolfen, 15. September 2009 - Q-Cells has built up an impressive portfolio in thin-film technology. The Thalheim-based company will be exhibiting what is currently the world’s most powerful series-produced thin-film module, an enhancement of the SL1 from Solibro, at the 24th European Photovoltaic Solar Energy Conference and Exhibition (PVSEC), taking place from 21 to 25 September 2009 in Hamburg. The modules achieve a unique efficiency of 12% ex-works. In addition, the SL2 prototype will be presented to the trade public for the first time. Q-Cells also has a new product for the solar cell market. The full-square monocrystalline 6-inch cell, the Q6LMX3, delivers an impressive efficiency boost up to 5% inside the module and an attractive dark homogeneous colour.

A national marketing campaign has recently doubled the company’s brand awareness. Ahead of the industry event at Congress Center Hamburg, Q-Cells announces its intention to rigorously pursue the new brand strategy. As part of this strategy, the thin-film modules produced by the company’s subsidiaries, such as Solibro GmbH, will be marketed as “Q-Cells Modules” in future. This move will bring the successful thin-film technologies of Solibro and Calyxo under the umbrella brand of Q-Cells and, with that, into the company’s core business. The project developer Q-Cells International presents at the PVSEC for the first time its product range and current major projects under the new “Q-Cells Systems” brand. Q-Cells’ project segment will be presenting. Visitors can find Q-Cells in Hall B6, Booth 72.